PUBLIC, nyc was founded by Marco Larsen in 2007 – a boutique public relations firm in Manhattan that caters to a number of high profile clients, from Fortune 100 financial services to private aviation and Hollywood film studios.

PUBLIC has developed a brand of public relations called “bespoke publicity” – a highly tailored approach to media outreach. Mr. Larsen lives in New York City.

In 2009, Mr. Larsen authored “DON’T: The Essential Guide to Publicity in New York City and Any Other City That Matters,” a snarky, yet informative, look at PR in the city.